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Are New Wine Brands Targeting Women Low on Substance?
Does the wine industry really know what women want? Not according to writer Elin McCoy, as she wrote recently in an article on Bloomberg.com: According to the new “girly-wine” brand marketers, women wine drinkers want to be super-skinny, to toss their hair playfully as they choose their bottles to match moods, not foods. They also crave an easy-sipping flavor profile with a naughty edge of sweetness. In the past few years the wine world has…
Patricio
I´m just a sommelier thats crazy about wines, I´ve been all over the word in search for some of the finest wines, and belive me you would be surprised with some of the ones I´ve tasted.
Bob Rossi
This is a great illustration. Where does it come from?
Kris Chislett
Hey Bob.
I’m not too sure, otherwise I would have given credit in the article. Someone has uploaded it on Pinterest and it didn’t link back to any particular website.
You’re right though, it is a good illustration! I would actually buy a poster-sized copy for wine classes that I host.
Alexwoodward42
Hello this is Alex from the wine forum http://www.winebasic101.com. I like the picture depicting the different process of making the wines. Red wines typical age longer than white wines. You can also use white wine grapes to make red wine and vis versa. Some populare white wine grapes include Riesling, Chardonnay, and Pinot Gris. Populare red wine grapes include Merlot, Cabernate Sauvignon, and Malbec.